The Next Wave

The mysteries of school board meeting mojo

After I swore off attending Dayton Public School board meetings, I went to both the Wright State Board of Trustees committee day meetings, and to the Trotwood Madison Board of Ed retreat. The more I know about these political bodies, the more I scratch my head. Apparently, my legal video recording of the WSU board Read More

Dayton Public Schools fail marketing 101

This is far from the first post on the extended failure of Dayton Public Schools to manage their marketing resource acquisition. DPS to waive 48 hour rule to hire ad agency for 4 years How bad decisions are made by the Dayton Public School board Whaley unopposed, Shanklin resigns, DPS is still a clusterduck If Read More

Political campaign hot cards and websites for less

Shameless plug, or doing my part to change the way politics work? One of the biggest problems facing America is the high cost of running for office. I know full well how much it costs, having run more times than most (and lost). To help cut the expense of running for office- my firm, The Read More

Panhandling my way to Congress wins Gold at American Advertising Federation awards

Usually when a Dayton ad agency wins a Hermes award at the AAF Dayton (formerly the Dayton Ad Club) annual Hermes award, the agency gives a short acceptance speech thanking the client, talking about how wonderful they are to work with. I got to make an acceptance speech last night for my agency, The Next Read More

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