The Big Obama “Hope” poster at HQ

Photo of Obama “Hope” poster in the Dayton OH Obama for president office window

Yesterday I printed out a big “Hope” poster and took it down to HQ. A lot of people like it- including Spike Lee.
I was so worried about campaign rules- I put on it that I donated the printing- but- neglected to tell people who designed it- which I feel really bad about.
So here is everything you need to know- if you are interested- it was done by a graphic designer in California- Shepard Fariey – who was responsible for the “Andre the Giant” “Obey” posters. It was done because Shepard believes in Obama- and was donating the proceeds of his limited edition screen prints to Obama.
However- the poster took off- faster and bigger than Shepard could print them- they ended up on E-bay-and it’s got a bit out of hand.
Some people really don’t like it- thinking it reminds them of the Soviet posters from the 30’s- but any true student of graphic design knows the style was also used by the WPA here at the same time-
Either way, the point is – it stirs emotion- much like Senator Obama does.
I’ve told the campaign- to either give it back when they move out- or auction it off for either charity or the Senator’s campaign.
Here are some links to articles about it:
New York Times design guru Stephen Heller:
Cool Hunting:
Creativity Magazine:
if you want to create your own small version:

I’ve written Shepard twice asking him to put the image out there for all to print and distribute- to help the campaign- and haven’t received an answer. I don’t own the rights, and don’t feel I should be making copies- except for the campaign until I hear back from Shepard.

[update- 27 Oct] This poster has become iconic- and has inspired so many spoofs- a collection of them can be found here:

If you want a free sticker post election- see this site:

They will be offering a new Shepard Fairey Obama “yes we did-victory” poster starting Saturday November 8, at 12:30 p.m. ET.

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David Esratiweston deboerLynnDavid EsratiJeff Recent comment authors
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“…but any true student of graphic design knows the style was also used by the WPA here at the same time-”

Actually more WPA. Reminds me of those old Ben Shan posters or those REC posters.

David Esrati
David Esrati

Hi Jeff- got any links to share on the Ben Shan or REC posters?

David Esrati
David Esrati

The Electrification posters are classic modern- really clean, I’m familiar with both- but hadn’t seen them in a while.
The second Shahn poster is a gem- but I don’t see the connection to what Shepard is doing. But- thanks for the links.
I’ll get ambitious one day and find the posters it most reminds me of- and I’ll share.


Wow Dave, thats a great poster of Obama. GO OBAMA!!

weston deboer

We have black and white pdf one that can be printed in large format.

David Esrati

You can make your own Obama icon here:

David Esrati
David Esrati

So now, Shepard is being sued by the AP for the image he used.
One marketing guy thinks it’s a PR trick:
an article that talks about the copyright issue in depth: