Marketing Dayton

Can you make something as simple as stairs seem fun and cool?

Sure, if you stop thinking the same way.

Watch this Volkswagen ad/concept in action.

Open up the zoning and building codes- let people have fun with the spaces downtown. Stop mandating parking requirements- and maybe, you’ll see more people having fun.

c[space wouldn’t get an occupancy permit if it was more than a temporary space. But why? Does a space without heat, sprinklers, emergency egress lighting, exposed wiring, lack of walls- really hurt us more than another closed, empty space?

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